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 June 4, 1999

Hey, stick boy ä get to the gym

Imagine this scene: The climber’s legs shake uncontrollably as she reaches for the last hold high above the ground. Just a little farther! She lunges for the hold. Her hand curls around the top and squeezes it tightly. She feels frantically for a foothold, but just as she finds something solid, her strength gives out. She lets out a scream and falls. Her partner quickly puts the rope on brake and lowers her gently to the floor.

Indoor rock climbing is just one of the avenues available today to take your fitness to a new level. Many people aren’t satisfied with the same old routines, so health clubs across the country are changing rapidly to keep pace with the demand for something new.

These days, gyms must offer classes, programs and facilities that are cutting-edge and at the same time, provide the mainstays of all health clubs: free weights, weight machines and cardiovascular equipment.

The competition in the fitness industry is stiff. Members want the best equipment, the best services, the best programs and the best prices. Obviously, no one club has it all. Each potential member must decide what is most important to him or her, and the health clubs must in turn define their niche, while attracting as many members as possible.

With each different type of facility, from the hardcore gym to the relaxing spa, comes a different atmosphere. As a potential member, you must decide which atmosphere is most appealing and which would provide you with the greatest opportunity to reach your goals.

There isn’t anyone in the country who hasn’t heard of the benefits of regular exercise. (Opening and closing the refrigerator door doesn’t count.) A consistent fitness routine promotes lower blood pressure and decreased chance of cardiovascular disease, higher energy levels, and increased quality of life. Exercise must become a way of life, and for many, this type of lifestyle change is difficult. However, if you want to live longer and you want to live better, it’s a decision you should consider. And the best way to stay active and motivated to be fit is to join a gym.

A frequent question we hear is, “Why do I have to join a gym? Can’t I work out at home?”

Sure you can. Millions of Americans spend billions of dollars on home-exercise equipment every year with the average purchase exceeding $2,000. However, this equipment typically ends up collecting dust, serving as a drying rack or going up for sale at the next garage sale. Most people who try to do their training at home fail to do it consistently, even with good equipment.

I am an absolute fitness fanatic, so I need something only a gym can offer: atmosphere. Atmosphere gives me increased motivation, and without motivation, it’s hard to be consistent. It helps to see others sweating and working hard.

Another thing you typically can’t get at home is a good consistent workout partner. Working out with a spouse or a friend makes training much more enjoyable. A partner can increase accountability and keep you focused. You may let yourself miss a day or two on your own, but most people won’t stand up their training partner.

Training partners work together for a common cause, and that spirit of cooperation has an amazing effect on consistency and dedication. Overall, the most consistent and dedicated members at our facility are those who work out with a partner.

The fitness industry is a multibillion-dollar industry dedicated to the health of those who participate. However, if you don’t participate, we can’t help you.

Fort Collins has some beautiful workout facilities. We are proud to offer something for everyone. Yet in a city with more than 100,000 residents, only 15,000 belong to a health club. Find one that’s right for you and sign up today. Your body will thank you year after year after year.

Ty Nordic is manager of The Gym by Miramont in Fort Collins.

Imagine this scene: The climber’s legs shake uncontrollably as she reaches for the last hold high above the ground. Just a little farther! She lunges for the hold. Her hand curls around the top and squeezes it tightly. She feels frantically for a foothold, but just as she finds something solid, her strength gives out. She lets out a scream and falls. Her partner quickly puts the rope on brake and lowers her gently to the floor.

Indoor rock climbing is just one of the avenues available today to take your fitness to a new level. Many people aren’t satisfied with…

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